What’s In A Name?

What’s In A Name?

Sony, Nike, Gucci, BT, Microsoft, Ford, Armani… and so on, names we come across in daily life, these are top “manufacturer brands”, then there are Tesco, Next, M&S, GAP, Burberry, Virgin etc, these are top “retail brands”. Most of us are very familiar with these brands as we have seen them around for a long … Read More